The social media API for agencies that build their own tools

Replace per-seat dashboards with a dashboard you own. Your team builds the exact tool it wants with Claude Code, Cursor, or Lovable, and SocialAPI.ai handles the hard part: OAuth, Meta app review, rate limits, token refresh, and a unified inbox across Instagram, Facebook, TikTok, LinkedIn, YouTube, X, Threads, and Google reviews. Flat pricing per client profile, never per seat.

Start free, no credit cardRead the docs →
Free tier available
Instant API key
MCP server included

Per-seat dashboards weren't built for agencies.

Sprout Social runs $199 to $399 per seat per month, and Hootsuite raised prices roughly 40% into 2026. At five seats that is a five-figure annual bill for a workflow your team could now build in a week with AI coding tools. The blocker was never the dashboard. It is the platform APIs: app reviews, OAuth flows, token refresh, and rate limits across seven networks. SocialAPI.ai owns that layer for you, so the dashboard you build stays a weekend project instead of a maintenance burden.

What you can do with Social Media API for Agencies.

Supported

Client profiles

Group each client's accounts into one social profile. 50 clients means 50 profiles, priced flat, with your whole team included.

Supported

Unified inbox

Comments, DMs, and mentions from every client account through one endpoint with the same schema everywhere.

Supported

Publishing & scheduling

Publish now or queue per client across every network, with per-platform delivery status.

Supported

Reviews

Read and reply to Google Business Profile reviews in the same inbox as comments and DMs.

Supported

Webhooks

Signed, retried real-time events for new comments, messages, mentions, and reviews across all clients.

Supported

MCP server

A native MCP server so Claude Code and Cursor can call the live API while your team builds against it.

See it in action.

Publish for one client, read every client's inbox

api.social-api.ai
1# Publish for the client "Acme Coffee"
2curl -X POST https://api.social-api.ai/v1/posts \
3  -H "Authorization: Bearer <your-api-key>" \
4  -H "Content-Type: application/json" \
5  -d '{
6    "caption": "Fresh roast drops Friday.",
7    "platforms": ["instagram", "facebook"]
8  }'
9
10# One inbox across every client account
11curl https://api.social-api.ai/v1/inbox/conversations \
12  -H "Authorization: Bearer <your-api-key>" | jq
13
14# Response (same shape for every platform)
15{
16  "data": [
17    { "platform": "instagram", "type": "comment",
18      "text": "Do you ship beans?" },
19    { "platform": "google", "type": "review", "rating": 4 }
20  ]
21}

Publish to a client's networks with one request, then poll a single endpoint for new interactions across every client you manage. Same request shape for every platform.

Why developers love Social Media API for Agencies on SocialAPI.ai

1

Client workspaces without per-seat fees

A social profile groups one client's accounts across every network. Full Send covers 50 client profiles for $109 per month, about $2.18 per client, and Empire covers 200 for $349. Compare that with $199 to $399 per seat on Sprout Social before add-ons. Your account managers, your freelancers, and your dashboard share one API key at no extra cost.

2

The part you should never build yourself

Meta app review, TikTok's audit, LinkedIn's partner gating, X's pay-per-use pricing, Google Business Profile's approval queue: every platform hides its API behind reviews and quirks that change monthly. SocialAPI.ai absorbs that layer permanently. Your dashboard calls one stable REST API while we track platform drift, refresh tokens, and retry deliveries.

3

Build it with Claude Code or Cursor

SocialAPI.ai ships a native MCP server with 75+ tools, so the AI coding tools your team already uses can inspect the API surface and generate working dashboard code against it. Scaffold a multi-client inbox, add an approval workflow, wire webhooks into Slack: each is an afternoon of prompting, not a sprint.

4

Client reviews in the same inbox

Agencies serving local businesses juggle Google reviews next to social comments. SocialAPI.ai treats reviews as interactions: list them, reply to them, and receive webhooks for new ones through the same schema as comments and DMs. No separate reviews tool, no second integration.

Works across every connected network.

InstagramFacebookTikTokLinkedInYouTubeThreadsX / TwitterGoogle Business Profile

Leaving a per-seat suite? Compare first.

Sprout Social, Hootsuite, and Ayrshare price by seat or meter the API separately. SocialAPI.ai is API-first with flat per-profile pricing, a native MCP server, and a free tier.

Compare vs Sprout SocialCompare vs HootsuiteCompare vs Ayrshare

FAQ

Frequently asked questions.

What is the best social media API for agencies?

The best social media API for an agency covers the full client workflow, not just publishing: multi-client profiles, a unified inbox for comments and DMs, review management, webhooks, and flat pricing that does not grow with your headcount. SocialAPI.ai covers Instagram, Facebook, TikTok, LinkedIn, YouTube, X, Threads, and Google Business Profile with the same schema everywhere, plus a native MCP server, and has a free tier so you can test with two client profiles before paying.

How much does a social media API cost for 50 client brands?

On SocialAPI.ai, the Full Send plan covers 50 social profiles for $109 per month, which works out to about $2.18 per client brand. Empire covers 200 profiles for $349 per month, about $1.75 per client. There are no per-seat fees, so your whole team works from the same account. Per-seat suites like Sprout Social run $199 to $399 per seat per month before any client scaling.

Can my team build our own dashboard with Claude Code or Cursor?

Yes. SocialAPI.ai is a REST API with a native MCP server, so Claude Code, Cursor, and similar tools can read the API surface and generate dashboard code against it directly. Teams typically scaffold a multi-client inbox and scheduler first, then add approval workflows and webhook-driven notifications. The brittle parts, OAuth, app reviews, token refresh, and platform API changes, stay on SocialAPI.ai's side permanently.

Does SocialAPI.ai support client workspaces or white-label use?

Yes. Each social profile groups one client's accounts across every network, which gives you a per-client workspace at the API level. Because the API sits behind your own dashboard, your clients only ever see your brand. There is no forced SocialAPI.ai branding anywhere in the workflow.

Can I manage Google reviews for clients through the same API?

Yes. SocialAPI.ai treats reviews as interactions: you can list Google Business Profile reviews, reply to them, and receive webhooks when new ones arrive, all through the same schema as comments and DMs. For agencies serving local businesses, that removes the need for a separate review management tool.

How do we migrate off Sprout Social or Hootsuite?

Keep your current tool running while you build. Connect each client's accounts to SocialAPI.ai via OAuth, rebuild your inbox and scheduling workflows in your own dashboard, run both in parallel for a week or two, then cancel at renewal. Most agencies start with the unified inbox because that is the workflow their team lives in daily. See our Sprout Social and Hootsuite comparison pages for feature-by-feature details.

Get started today

Ready to unify your social interactions?

Start for free →Read the docs →

Free tier available · No credit card required · Ships with MCP server

We use essential cookies for security, and analytics cookies with your consent. Privacy Policy.